Hesham EL-Batrawi has an extensive experience of more than 35 years in a plethora of fields and sectors, most remarkably in Marketing, Sales, Importing, and Administrative Consultancy. He has also mentored several training courses in Business Administration. In one of France’s top swimming pool companies, he served as Regional Manager in the Middle East, then he was selected to be the company’s Exporting Manager for eight years where his achievements include making an evolution in the brand’s label, opening up new marketplaces for the company’s products with expansions to more than 55 countries through 250 distributors across the world.
His 20 years stay in France gained him wide experience in different fields, which yielded into the establishment of P.ZONE in 2005. The company’s strategy is not restricted to one type of product, yet its main feature is based on the diversity of the products to cater to the differences in taste and demand of the clients; their budgets, and the available time for execution. The company came as a hybrid between multi-technicality and diversity in the services and solutions provided.